Belief About Nicotine Satisfies Cravings, Affects Brain Activity, Researchers Say

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Virginia Tech, University of Texas at Dallas scientists shed light on belief-drug interactions

Craving relief may depend on the belief of satisfaction than actual relief. Researchers found that participants failed to satisfy their craving by simply smoking a nicotine cigarette. The participants had to actually believe that the cigarette contained nicotine. “We expected the presence of nicotine to show some sort of craving response compared to conditions where the subjects did not receive nicotine despite the belief about the nicotine given, but that was not what we found,” said Read Montague, co-author of the study, director of the Human Neuroimaging Laboratory and the Computational Psychiatry Unit at the Virginia Tech Carilion Research Institute. To read more, click here.

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